Privacy Policy

Who this policy covers

This policy applies to ALX Enterprises, ABN 66 736 698 491. If you have a privacy question, email alex@alxent.com.au.

Personal information

ALX may handle contact details and the information you choose to provide when you email, call, book a call, or send a website form. That may include your name, email address, phone number, business context, and the reason you contacted ALX.

Website tool inputs

Some website tools may ask for contact details before you start or before you receive a result. Standard website analytics are configured not to include private business details or any response produced.

Website analytics

This website uses Google Analytics 4 to understand page views and interaction events, such as whether a form was submitted, a tool was started, or a call-to-action was clicked. These events are configured not to include private business details or any response produced.

Website tools do not set cookies themselves. Google Analytics may use cookies or similar technologies as part of the analytics described in this section.

Analytics tools may process standard technical information such as device and browser details, referring pages, approximate location derived from IP address, and pages viewed. ALX uses this information to understand and improve the website.

Google may process analytics information outside Australia, including in the United States, under Google's own systems and policies.

When you contact ALX

If you email, call, book a call, or send a website form, the information you choose to provide may be used to respond to you, discuss a possible business sale or transition, assess fit, keep records of the conversation, and manage any follow-up. Do not send confidential business information until both sides are comfortable with the process and any confidentiality arrangements that may be needed.

Disclosure

ALX does not disclose your contact details to third parties for their direct marketing. Information may be disclosed where needed to operate the website, obtain professional advice, comply with law, or with your consent.

Access, correction, and concerns

You can contact ALX at alex@alxent.com.au to ask about personal information you have provided, request correction, or raise a privacy concern. If a privacy concern is not resolved, you can contact the Office of the Australian Information Commissioner at oaic.gov.au.

For general website enquiries, use the contact page.