Our People

The people behind ALX, and the way they think about owner transitions.

Why people matter

Trust starts with who is behind the conversation.

A business transition is not just a transaction. It is a decision about the owner, the business, the people, the customers, and the value already built.

That is why ALX is deliberately founder-led. Owners should know who they are speaking with, how those people think, and why the conversation starts with the real situation before anything becomes formal or public.

Alex and Karen

The backgrounds shaping ALX.

ALX brings together commercial, financial, people, and transition experience so the first conversation can cover more than price.

Alex Camacho
Alex Camacho

Clear options, fair value, and a practical path

Alex is a founder, investor, and owner-operator with a decade in financial services and experience building, operating, and exiting businesses. His role is to help owners work through value, structure, timing, risk, and whether ALX can be the right long-term owner.

  • Former advisor, Findex and AMP
  • BBus Financial Planning, RMIT
  • Direct decision-maker for ALX conversations
Karen Rojas
Karen Rojas

People, communication, and continuity through change

Karen brings the people and transformation background to ALX. Her senior HR experience helps keep staff, leadership, communication, culture, and continuity in view when ownership change could affect the business.

  • Former HR roles, Arnott's and GrainCorp
  • Master's in Human Resources, USYD
  • Helps protect people and operating continuity
Owner readiness check

Find out how ready your business is for an ownership transition.

See what looks ready, what needs attention, and where to focus in under five minutes.

ConfidentialWhat needs attentionYou + the business
Take the 5-minute check
How ALX works

What you can expect from ALX.

The first conversation should make the next step clearer, not add pressure.

01

Your real situation comes first.

We look at what you want, what the business needs, and what the facts support before assuming a transaction is the answer.

02

You get a clear answer.

If something is a fit, not a fit, too early, or needs more evidence, we will say that directly and privately.

03

The long term stays in view.

The goal is a path that protects trust, business quality, people, customers, capital, and future options.

The wider team

The right team depends on the transition.

A real ownership transition can involve an owner thinking about the next stage, someone capable of leading the business, and capital that fits the long-term plan.

Owners

People who want a better next stage

Owners can explore a clean exit, a gradual step back, or a way to stay invested while the business keeps moving forward.

Operators

People who can lead through the next stage

Operators bring the leadership and execution that help a business keep improving after ownership changes.

Capital partners

People who understand long-term ownership

Capital partners help ALX buy and hold good businesses with care, discipline, and respect for the people behind the numbers.

Claim your free valuation estimate.

Free valuation estimate

Find out what your business could be worth.

Request a confidential estimate and replace the guessing with a clearer view of value, timing, and possible options to start building a sensible plan.

ConfidentialClear value rangeLow pressure
Request a free valuation estimate
How it starts

Start with a confidential conversation.

You do not need to know the right answer before you reach out. The first conversation is exploratory, confidential, and focused on understanding the situation.

01

Start with the situation

Share where things stand, what you are thinking about, and what would make the next step feel useful.

02

Clarify the people and business picture

We look at value, leadership, staff, customers, timing, confidentiality, and what should be protected.

03

Work out the right path

If there is a fit, we can talk about whether a sale, partnership, handover, or different next step makes sense.

Prefer to write first?

Send a confidential note.

Share a little context if you want to explain who you are, what brought you to ALX, or where you may fit.

Common questions

A few things people usually want clear first.

This page explains who is behind ALX, why that matters, and how the current stage should be understood.

Who will I speak with first?

You deal close to the people building ALX. The first conversation is intended to be practical, confidential, and focused on whether there may be a real fit.

Why does ALX talk about people so much?

Because an ownership transition affects more than price. It affects the owner, staff, customers, leadership, advisers, operators, and the next stage of the business.

Is ALX already a large group of businesses?

No. ALX is founder-led and preparing for its first acquisition. The long-term direction is to acquire and operate good businesses for the long term.

Is ALX a broker, adviser, fund, recruiter, or marketplace?

No. ALX is being built as a direct buyer, operator, and long-term owner of established Australian businesses.

What is the first step?

Start with the conversation that fits your situation: business owner, capital partner, operator, adviser, or someone who may be connected to the right opportunity.